Humm generates, schedules, and posts a full month of branded social media content for your business. HVAC, plumbing, dental, PT clinics, restaurants, salons, and more. Set it up once. We handle the rest.

You know you need social media. Your customers are on Facebook and Instagram. But who has time to post when there are jobs to finish and emergencies to handle?
Home service pros spend hours creating posts instead of running their business. Most give up after a few weeks.
Marketing agencies charge $2,000-$5,000/month for social media management. Too expensive for most local service businesses.
Nearly three-quarters of home service businesses have inconsistent or abandoned social media profiles.
Homeowners check social media before calling. If you're not there, they call the company that is.
No marketing degree required. No hours spent writing posts. Just connect, approve, and grow.
Link your social accounts and tell us about your business. Takes 10 minutes. We learn your industry, brand voice, service area, and specialties.

Our industry-trained AI creates a full month of posts — seasonal tips, maintenance reminders, promotions, and educational content. All tailored to your trade and branded to your business.

Review the content calendar, make any tweaks, and hit approve. Humm publishes everything on schedule. You get back to what you do best.

Every feature is tailored to your specific industry. No generic templates. No irrelevant content. Just what works for your business.
Not a generic content bot. Our AI understands your trade's terminology, seasonal trends, and what homeowners actually want to know.
Posts go out at optimal times for maximum engagement. Morning tips, afternoon promos, weekend maintenance reminders — all automated.
Every post comes with a custom-designed graphic featuring your logo, colors, and brand identity. No more stock photo fatigue.
AC prep in spring, efficiency tips in summer, furnace reminders in fall, emergency prep in winter. Always timely, always relevant.
Facebook, Instagram, Google Business Profile, and more. One content engine, every platform your customers use.
See which posts drive calls, which topics get shares, and how your online presence is growing. Real metrics, not vanity numbers.
Consistent posting signals to Google that your business is active. Watch your local search rankings climb.
Automated posts that encourage happy customers to leave reviews. Build your reputation on autopilot.
Fresh content every month. No repeats, no stale posts. Your feed stays current and engaging year-round.
Compare Humm to the alternatives. The ROI is obvious.
| Option | Monthly Cost | Your Time | Content Quality |
|---|---|---|---|
Marketing Agency | $2,000 - $5,000 | Meetings, revisions, delays | Generic content |
Humm | $99 - $349 | 15 minutes/month | Industry-specific AI content |
DIY / In-House | $0 (but 5-10 hrs/week of your time) | Inconsistent, often abandoned | Varies wildly |
Less than the cost of one service call. More impact than a full-time marketing hire.
For solo operators getting started with social media.
~1x per week per platform across 2 platforms
The sweet spot. Everything you need to dominate locally.
~2–3x per week per platform across 4 platforms
💼 LinkedIn add-on available (+$25/mo)
For market dominators who want every advantage.
Near-daily per platform across 5 platforms
💼 LinkedIn add-on available (+$25/mo)
All plans include a 14-day free trial. No credit card required. Cancel anytime.
Real results from local businesses using automated social media.
“I used to spend my Sunday nights trying to write Facebook posts. Now I approve a month of content in 15 minutes. Humm gets our industry — the posts actually sound like they came from us.”

“We went from posting once a month to five times a week. Our phone started ringing more. Customers say they found us on Facebook. Best $199 I spend every month.”

“I was paying an agency $3,000 a month and the content was generic garbage. Humm costs a fraction and the posts are actually relevant to my business. My customers engage with them.”

Everything you need to know about Humm. Can't find what you're looking for? Reach out to our team.
Contact us →Start your 14-day free trial today. No credit card required. Set up your business and let Humm handle your social media.