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Built for Local Businesses

Your Social Media.Always Running.

Humm generates, schedules, and posts a full month of branded social media content for your business. HVAC, plumbing, dental, PT clinics, restaurants, salons, and more. Set it up once. We handle the rest.

30+
Posts/Month
5hrs
Saved/Week
97%
Automation
Humm dashboard showing social media content calendar for local businesses
Engagement up
+247%

The Problem Every Service Business Owner Knows

You know you need social media. Your customers are on Facebook and Instagram. But who has time to post when there are jobs to finish and emergencies to handle?

5-10hrs/week

Wasted on Social Media

Home service pros spend hours creating posts instead of running their business. Most give up after a few weeks.

$2K+/month

Agency Costs

Marketing agencies charge $2,000-$5,000/month for social media management. Too expensive for most local service businesses.

72%

Have No Online Presence

Nearly three-quarters of home service businesses have inconsistent or abandoned social media profiles.

42%

Lose Leads to Competitors

Homeowners check social media before calling. If you're not there, they call the company that is.

Three Steps. Then It Runs Itself.

No marketing degree required. No hours spent writing posts. Just connect, approve, and grow.

01

Connect Your Business

Link your social accounts and tell us about your business. Takes 10 minutes. We learn your industry, brand voice, service area, and specialties.

Facebook & InstagramGoogle Business ProfileBrand voice analysisService area targeting
Home service professional connecting business to Humm
02

AI Generates Your Content

Our industry-trained AI creates a full month of posts — seasonal tips, maintenance reminders, promotions, and educational content. All tailored to your trade and branded to your business.

30+ posts per monthCustom branded graphicsSeasonal & timely contentIndustry-specific expertise
AI-generated social media content examples for home service businesses
03

Approve & Let It Run

Review the content calendar, make any tweaks, and hit approve. Humm publishes everything on schedule. You get back to what you do best.

One-click approvalAuto-schedulingPerformance trackingMonthly refresh cycle
Humm dashboard with scheduled content

Built for Your Industry. Powered by AI.

Every feature is tailored to your specific industry. No generic templates. No irrelevant content. Just what works for your business.

Industry-Trained AI

Not a generic content bot. Our AI understands your trade's terminology, seasonal trends, and what homeowners actually want to know.

Auto-Scheduling

Posts go out at optimal times for maximum engagement. Morning tips, afternoon promos, weekend maintenance reminders — all automated.

Branded Graphics

Every post comes with a custom-designed graphic featuring your logo, colors, and brand identity. No more stock photo fatigue.

Seasonal Content

AC prep in spring, efficiency tips in summer, furnace reminders in fall, emergency prep in winter. Always timely, always relevant.

Multi-Platform

Facebook, Instagram, Google Business Profile, and more. One content engine, every platform your customers use.

Performance Analytics

See which posts drive calls, which topics get shares, and how your online presence is growing. Real metrics, not vanity numbers.

Local SEO Boost

Consistent posting signals to Google that your business is active. Watch your local search rankings climb.

Review Prompts

Automated posts that encourage happy customers to leave reviews. Build your reputation on autopilot.

Monthly Refresh

Fresh content every month. No repeats, no stale posts. Your feed stays current and engaging year-round.

The Math Speaks for Itself

Compare Humm to the alternatives. The ROI is obvious.

OptionMonthly CostYour TimeContent Quality
Marketing Agency
$2,000 - $5,000Meetings, revisions, delaysGeneric content
Humm
$99 - $34915 minutes/monthIndustry-specific AI content
DIY / In-House
$0 (but 5-10 hrs/week of your time)Inconsistent, often abandonedVaries wildly
10x
Cheaper than an agency
95%
Less time than DIY
24/7
Your content engine never sleeps

Simple Pricing. Serious ROI.

Less than the cost of one service call. More impact than a full-time marketing hire.

Starter

For solo operators getting started with social media.

$99/month
Per platform~4 posts/platform

~1x per week per platform across 2 platforms

Start Free Trial
  • 8 posts per month
  • 2 platforms (Facebook + Instagram)
  • AI-generated captions
  • Basic branded graphics
  • Auto-scheduling
  • Monthly content calendar
Most Popular

Growth

The sweet spot. Everything you need to dominate locally.

$199/month
Per platform~10 posts/platform

~2–3x per week per platform across 4 platforms

Start Free Trial
  • 20 posts per month
  • 4 platforms + Google Business Profile
  • AI-generated captions & graphics
  • Custom branded templates
  • Auto-scheduling & optimal timing
  • Performance analytics dashboard
  • Seasonal content campaigns
  • Local SEO optimization

💼 LinkedIn add-on available (+$25/mo)

Pro

For market dominators who want every advantage.

$349/month
Per platform~13 posts/platform

Near-daily per platform across 5 platforms

Start Free Trial
  • 40 posts per month
  • All platforms + TikTok
  • Everything in Growth, plus:
  • Video script generation
  • Competitor monitoring
  • Review generation prompts
  • Priority support
  • Dedicated account manager
  • Custom content strategy

💼 LinkedIn add-on available (+$25/mo)

All plans include a 14-day free trial. No credit card required. Cancel anytime.

Local Business Owners Trust Humm

Real results from local businesses using automated social media.

“I used to spend my Sunday nights trying to write Facebook posts. Now I approve a month of content in 15 minutes. Humm gets our industry — the posts actually sound like they came from us.”

4x more engagement
Mike Richardson
Mike Richardson
Owner, Apex Heating & Cooling — Dallas, TX

“We went from posting once a month to five times a week. Our phone started ringing more. Customers say they found us on Facebook. Best $199 I spend every month.”

12 new leads/month
Sarah Chen
Sarah Chen
Operations Manager, ComfortZone Heating & Air — Phoenix, AZ

“I was paying an agency $3,000 a month and the content was generic garbage. Humm costs a fraction and the posts are actually relevant to my business. My customers engage with them.”

Saved $2,800/mo
James Torres
James Torres
Founder, TorresAir Solutions — Atlanta, GA

Frequently Asked Questions

Everything you need to know about Humm. Can't find what you're looking for? Reach out to our team.

Contact us →

Ready to Let Your Marketing Run Itself?

Start your 14-day free trial today. No credit card required. Set up your business and let Humm handle your social media.

14-day free trial
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Industry-specific AI